Pathfinders Arrives, a New Touristic Product to Facilitate Business in Latin America
Pathfinders is a new product, developed by Latam PR, the leading communication agency network in the region. Latin America is one of the most versatile emerging regions on the planet. Dynamic and diverse, with young talent, abundant natural wealth, and business vitality. In this context,…
Latam PR Announces Its new leadership
Latam PR, the network of strategic communication agencies in Latin America, announced the beginning of its new leadership’s tenure. As of January 1, 2024, Elsa Petersen from EM Marketing & Communication in Argentina and Matías Alcalde from BMR in Chile have been elected as President…
The Tourism Industry as a Global Development Engine
The tourism industry emerges as a vital force connecting nations, cultures, and economies around the world. Beyond being a mere showcase of idyllic landscapes and historic monuments, tourism proves to be an engine capable of driving economic, cultural, and social development. My years of experience…